Fresh from the chair, wearing the Big Smile

FURever Friends

By PLA Dog wash & grooming — 290 Bridge Rd, Richmond
Call Pla — 0468 889 750 Message the shop
Scroll — someone wants to say hi
4.5 stars on Google · 112 reviews Regulars for nearly 10 years Open Mon–Sat · no online bookings, just call 290 Bridge Rd, Richmond
The house rule, hand-painted on the gate

“Keep The Door Closed — no matter what THE DOGS SAY!”

That sign hangs on the white picket gate at 290 Bridge Rd, and the dogs have plenty to say. Every face below is a real client from FURever Friends’ own camera roll, fresh out of the chair.

The white picket gate at FURever Friends with its hand-painted sign — Keep The Door Closed, no matter what the dogs say — and a small dog peeking underneath
The actual gate. The dogs did, in fact, say.
Apricot cavoodle grinning up at the camera on the white tile floor after a groom
“Big Smile of the day”Their caption
White Japanese Spitz grinning up at the camera beside the aqua wall
Fluffed, buffed, delightedJapanese Spitz
Apricot cavoodle held up for its after-groom portrait, teal wall behind
Held up for the after photoCavoodle
Toy poodle with a fresh round trim posing on the black grooming chair
Round trim, proud poseToy poodle
Freshly trimmed small dog sitting on the black leather bench in the shopfront window, Bridge Rd behind
Window seat on Bridge RdFresh trim
Cavoodle resting its face between the white picket gate slats
The dogs say: open the gateAt the gate

All photos from the FURever Friends By PLA Facebook page — real clients, real grooms.

What Pla does

Grooming, minus the drama

From chihuahuas to golden retrievers — cavoodles, pugs, spitz, cavaliers and everything fluffy in between.

Full groom & style

Wash, dry and a full haircut styled to your dog — teddy-bear rounds, tidy trims, or however you like them to come home.

“Always a great doggy haircut!”Google review Call for a quote

Dog wash

A proper wash, dry and brush-out for coats that need freshening up between full grooms.

“My dog super happy”Google review Call for a quote

Nail trims

Quick, calm nail trims — even for very small, very wriggly puppies. No appointment marathon required.

“In and out in 5 minutes”Google review Call for a quote

De-shedding & coat blending

De-shedding for the fur-everywhere months, and creative blending to tidy patchy or thinning coats.

“They ask questions and have creative minds”Google review Call for a quote

No two coats are the same, so there’s no one-size price list — call and Pla will quote for your dog.

0468 889 750
The name on the door

“By PLA” means by Pla.

Pla is the groomer Richmond locals ask for by name. One regular has been bringing Stanley to Pla for “nearly 10 years” — and in the Google reviews it’s “Pla and her team”, by name.

It’s a small team of women who’d rather ask questions than guess — reviewers call them “really sincere in their work” — and the thing people mention most is how gentle they are, especially with anxious dogs. If yours gets nervous at the groomer, say so when you call. That’s exactly the kind of dog this shop is good at.

You’ll find them behind the white picket gate at 290 Bridge Rd — aqua walls, sunny tiles, and a queue of very good dogs.

Talk to Pla
A pug lying in a patch of afternoon sun by the aqua door on the white tile floor of the salon
The sun patch by the aqua door — the shop’s unofficial waiting room.
Straight from Google

Word gets around Bridge Rd

4.5 · 112 Google reviews
“Super nice people and very gentle with my very small chihuahua puppy… in and out in 5 minutes… Will be back on the regular.”
Billy C.Google review
“The ladies here are really sincere in their work, they ask questions and have creative minds… make your dog look and smell amazing… really quick, reasonably priced.”
Shani S.Google review
“I always bring my dog to pla shop is very good service my dog super happy” — “And always a great doggy haircut!”
Google reviewersFrom the review summary
Topics reviewers mention: Gentle groomer Good with anxious dogs They listen Cavoodle grooming
Come say hi

Look for the dogs in the window

No online bookings — just call

0468 889 750

One call gets you a quote for your dog and a time to come in. Or send a message on Facebook.

Call now Messenger
FURever Friends By PLA
290 Bridge Rd, Richmond VIC 3121
facebook.com/FUReverbypla

Hours

MondayOpens 8:00 am · close, call to confirm
TuesdayOpen — call to confirm hours
WednesdayOpen — call to confirm hours
ThursdayOpen — call to confirm hours
FridayOpen — call to confirm hours
Saturday9:00 am – 12:30 pm
SundayClosed

Open Monday to Saturday. Rows shown in aqua are verified from Google; for the rest, give Pla a quick ring before a special trip.